ESL basics
Electronic shelf labels vs paper price tags: what changes in store
What your team stops doing, what stays the same and where electronic labels make the biggest difference.
The eslana team· Updated · 7 min read
What your team stops doing
With paper, every price change means printing, cutting and walking the store to swap tickets. With electronic shelf labels, the change goes out from the app and the shelf updates on its own.
What stays the same
Your product data stays where it is. You keep setting prices in your POS or your spreadsheet, and the labels follow.
Where the difference is biggest
- Weekly promotions that start and end on time
- Fewer price mismatches at the till
- A consistent look on every shelf
The eslana team
Retail technology specialists at eslana
